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Cookies, Privacy Policy and Personal Information


All of Stronger's websites use cookies. By using this website and agreeing to this policy, you consent to Stronger's use of cookies in accordance with the terms of this policy.

Cookies are files sent by web servers to web browsers and stored by the web browsers.

The information is then sent back to the server each time the browser requests a page from the server. This enables a web server to identify and track web browsers.

There are two main kinds of cookies: session cookies and persistent cookies:

  • Session cookies are deleted from your computer as soon as you close your browser.
  • Persistent cookies remain stored on your computer until deleted, or until they reach their expiry date.

Stronger's cookies

Stronger uses the cookies on this website, for the following purposes:

  • To collect data on the user via the Google Analytics tools
  • To properly enable content via Facebook
  • To show recommendations to the user if they have already visited the site
  • To enable the AddThis social sharing site JavaScript on the client-side in order to make sure the user sees the updated count if they share a page
  • Stronger also uses AdWords for conversion tracking and retargeting. These are 3rd part cookies with 90 days and 2 years' lifetime.

Google cookies

Stronger uses Google Analytics to analyze the use of this website. Google Analytics generates statistical and other information about website use by means of cookies, which are stored on users' computers. The information generated relating to our website is used to create reports about the use of the website. In short, these are the tasks performed by Google cookies:

  • Determine which domain to measure
  • Distinguish unique users
  • Remember the number and time of previous visits
  • Remember traffic source information
  • Determine the start and end of a session
  • Remember the value of visitor-level custom variables.

Google will store and use this information for 30 minutes to 2 years, depending on the type of cookie. Google's privacy policy is available at:

Refusing cookies

Most browsers allow you to refuse to accept cookies.

  • In Internet Explorer, you can refuse all cookies by clicking “Tools”, “Internet Options”, “Privacy”, and selecting “Block all cookies” using the sliding selector.
  • In Firefox, you can adjust your cookies settings by clicking “Tools”, “Options” and “Privacy”.
  • In Safari, you can adjust your cookies settings by clicking “Preferences” and “Privacy”.
  • In Chrome, you can adjust your cookies settings by clicking “Settings” and “Privacy”. Blocking cookies will have a negative impact on the usability of some websites.

Further information

If you want to know more about Stronger's privacy policy and the sort of information we store, or if you want us to delete all information about you, feel free to contact us here.

Compliant use of Sizekick

As a German company we take GDPR topics very seriously and are closely working with the Privacy experts at HeyData

Please note that this assessment represents our view of the compliance with applicable data protection legislation but in no way consists in legal advice. For conclusive legal advice regarding your GDPR compliance, please contact your data protection officer directly. There is one to-do for you before the go-live with Sizekick - please add the following text to the Privacy Policy of your shop.

On this website users have the possibility to use the size recommendation solution of sizekick GmbH (Rosa-Bavarese-Str. 3, 80639 München) to get personal size advice. The usage of Sizekick's size recommendation solution is completely voluntary and it is a user's conscious decision to provide Sizekick with personal information that will be used to provide the user with the best possible size recommendation. Further information on Sizekick’s privacy policy can be found here

An integration of Sizekick in the consent management system of your website (so called cookie manager) is not necessary, because the usage of the Sizekick size recommendation solution is optional and no user is forced to use it. Furthermore Sizekick is not tracking any personal information before the user actively starts the size recommendation process.